About Berkeley Foundation
Established by the Berkeley Group in 2011, the Berkeley Foundation has committed over £18 million to more than 130 charities and worthy causes since its inception.
In 2022 the Foundation launched their Strategy 2022-2030.
Our challenge
The Berkeley Foundation needed help to bring their new strategy to life. The theme ‘A force for change’ sets up the key actions of the strategy and highlighted how the Foundation will lead through challenging times, and continue to deliver against their vision that young people and their communities will have the tools and resources they need to thrive and be a force for change in the world.
Our approach
Putting young people at the centre of the report using bold full bleed photography, combined with bold colour throughout sets a visual narrative that is dynamic and inspiring.
A broader reach across social
Social media design assets extend the reach of the new strategy, blending the need, the investments and actions, together with the social impact outcomes.
